DUBAI, UAE – June 22, 2026 – Lovin’ Dubai was recognised by His Highness Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, Second Deputy Ruler of Dubai and Chairman of the Dubai Media Council, during the 11th edition of the Emirati Media Forum (EMF) for its role in strengthening public awareness, supporting trust in national institutions, and delivering timely information during a period of significant regional developments.
Organised by the Dubai Press Club, the Emirati Media Forum brought together national leaders, senior government officials, media organisations, journalists, content creators and industry professionals to examine the role of media during times of crisis and rapid change.
During the forum, more than 100 UAE institutions, media platforms and media professionals were honoured for their contribution to raising public awareness, strengthening trust in national institutions and amplifying the Emirati voice globally with professionalism and responsibility.
In remarks shared following the event, His Highness Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum said:
“We honoured more than 100 UAE institutions, platforms, and media professionals for their role in raising public awareness, strengthening trust in national institutions, and amplifying the Emirati voice globally with professionalism and responsibility. The message is clear: the UAE remains strong in its leadership, confident in its people, and steady on its journey towards the future amid a rapidly changing world. Thank you to every voice that speaks with love for the UAE.”
The recognition highlights Lovin’ Dubai’s commitment to responsible, community-first journalism during a period that tested the speed, accuracy and credibility of information across digital platforms. Throughout the regional developments, Lovin’ Dubai worked to provide residents with verified updates, official announcements and real-time coverage, helping audiences stay informed while supporting the dissemination of trusted information from official sources.
The theme of this year’s forum centred on the role of national media in protecting public awareness, reinforcing confidence and supporting social cohesion during times of uncertainty. Across a series of discussions featuring government leaders, media executives and national figures, speakers emphasised that public trust, accurate information and responsible reporting remain critical pillars of national resilience.
The recognition of Lovin’ Dubai reflects the growing role of digital-first media platforms in delivering timely information to modern audiences and supporting national communications efforts when communities need them most.
“This recognition is a proud moment for the entire Lovin’ Dubai team. During periods of uncertainty, the responsibility of media extends far beyond reporting headlines. It is about serving the community with accurate information, helping combat misinformation, and ensuring people can access trusted updates when they need them most. We are honoured to be recognised alongside some of the UAE’s most respected institutions and media organisations, and we remain committed to serving our audience with professionalism, responsibility and purpose.”
Richard Fitzgerald, CEO & Founder, Augustus Media
Since its launch, Lovin’ Dubai has grown into one of the UAE’s most influential digital media platforms, reaching millions of residents and visitors through real-time news, community stories and content that reflects life across the Emirates.
The recognition at the Emirati Media Forum 2026 reinforces both Lovin’ Dubai’s role as a trusted source of information and Augustus Media’s commitment to impactful journalism, responsible storytelling and meaningful community engagement across the region.
About Augustus Media
Augustus Media is an award-winning Middle Eastern digital media company based in the UAE, Saudi Arabia, Egypt and Qatar; designed to adapt and evolve to the perpetually changing media environment.
Augustus Media are publishers of the local news and entertainment brand, Lovin, present in 30+ cities across the Middle East including Lovin Dubai, Lovin Riyadh and Lovin Doha, and inspirational platform, Smashi, with 12 content verticals including Smashi Business, Smashi Crypto, Smashi Gaming and Smashi Sports, alongside a branded content studio, Odeum.
Augustus Media Brands:
Lovin’ is a local news and entertainment channel. Lovin shares the best of its city, informing using bitesize news, viral content, and community stories. Lovin’s mantra is simple: Lovin’ Life.
Smashi’ is a regional content platform, telling inspiring stories for the driven, the dreamers and the doers.
Odeum’ is the social-first content studio of Augustus Media – combining creator energy, publisher instinct, and premium production to deliver content built for attention, relevance, and performance.
Augustus Media 